Don Banks: NFL scores big by putting Pats-Giants on national TV

Posted by Lee on December 29th, 2007 filed in Public Relations

For a league that has always prided itself first and foremost on knowing how to make the savvy public relations move, the NFL’s decision to allow both NBC and CBS to simulcast the NFL Network’s broadcast of the New England-New York game was a master stroke.

Read More at Sports Illustrated…