Online Publicity
Are You Getting Your Message Across? Are You Listening to What is Being Said?
PR Sky is and non-traditional agency devoted to establishing your online presence. We provide your organization with the very latest online publicity and marketing strategies. Our goal is to improve the way your business communicates its message on the web. This helps to establish and increase buzz for your brand. It also helps you to actively interact and communicate with your target audience. This is important because consumers are now in the driving seat when it comes to your brand. They discuss and communicate their thoughts via a multitude of online platforms. What they say has direct consequence on the success of your business.
We achieve measurable results by working with our corporate clients using online publicity, reputation management, online media buys and social media marketing.
PR Sky has been in business since 2005 and during that time we have been on the leading edge of emerging technology and new concepts. We help to integrate these into existing marketing plans. We strategize and consult with marketing and PR departments to help them utilize the full range of opportunities that the web can offer their organization.
- Viral and Buzz Marketing
- Social Media Marketing
- Blogging Strategies
- Web 2.0 Technologies
These new concepts give your organization direct communication and interaction with targeted individuals. Are you making the most of these opportunities?
Search engines give highest rankings to sites that they deem to be authority sites. Content is the key ingredient in building an authority site that people will find interesting and will want to link to. An authority site has lots of unique and regularly updated content. This content can take many forms including written, video, podcasts, news, RSS feeds, etc. The content should be more than marketing copy. It should be useful to the site visitor. Having great content also helps develop trust and brand reputation.
PRSky’s strategies are based on publicity of your sites content to researched and targeted sites. The goal is to create interest in the content of your site and the desire to build an ongoing relationship with your site.
- A review of your site and it’s content
- Suggestions as to improvements in content
- Research of all possible targets for your content
- A continual review of the effectiveness of these sites and new developments in the field of content distribution
- Hand submissions to targeted sites
- Detailed reporting of your status